Brand Strategist

20 Best Brand Strategist

to Hire
in 2023

Looking to hire Brand Strategist freelancers with the perfect set of skills for your next project? Work with the world's best freelancing talent on Contra.

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Recommended 6x
Kristina Lopez's avatar
Top Independent

Kristina Lopez

Florida, USA

Helping your business help people with words✍🏽🌟

Recommended 10x
Aishwarya | Brand Therapy's avatar
Top Independent

Aishwarya | Brand Therapy


Unlock your brand's 2.0 ⚡️

Recommended 8x
Paula | Land it's avatar
Top Independent

Paula | Land it

Valencia, Spain

Being creative can be strategic ✨

Recommended 13x
Hanna Woa 🔥's avatar
Top Independent

Hanna Woa 🔥


Building badass brands for badass entrepreneurs 💣

Recommended 13x
Barbiana Liu's avatar
Top Independent

Barbiana Liu

New York, NY, USA

Transforming Ideas into Memorable Brands

Studio Nika's avatar
Top Independent

Studio Nika

Barcelona, Spain

Spicing up your ideas with bold design & strategy

Recommended 5x
Fatima Zehra 🌙's avatar
Top Independent

Fatima Zehra 🌙

Toronto, ON, Canada

🪄 Cultivating magic, one brand at a time.

Recommended 3x
Gargi Kanade's avatar
Top Independent

Gargi Kanade


Crafting Powerful Brandings & Visual Experiences.

Recommended 10x
Haley Helmold's avatar
Top Independent

Haley Helmold

Chicago, IL, USA

creating minimal & memorable brands

Recommended 4x
Jaime Wright's avatar
Top Independent

Jaime Wright

Harker Heights, TX, USA

Transform & Elevate Your Brand for Powerful Impact

Recommended 2x
Mia Salas's avatar
Top Independent

Mia Salas

Lawrence Township, NJ, USA

Social and Digital Media for Startups

Bella Brillantes's avatar
Top Independent

Bella Brillantes

Orange County, CA, USA

Eat shapes for breakfast & drink colors 'til dawn

Recommended 4x
André Duarte's avatar
Top Independent

André Duarte


Helping your brand grow

Recommended 9x
Stacey Troutman's avatar
Top Independent

Stacey Troutman

Houston, TX, USA

happiness starts with your brand 🧡

Recommended 6x
Quinn Foster's avatar
Top Independent

Quinn Foster

Lafayette, LA, USA

Impactful Journalist & Copy Editor to the Rescue

Recommended 18x
Design By Sevd's avatar
Top Independent

Design By Sevd


Elegant brand & web design for the dreamers.

Recommended 1x
Julia Sit's avatar
Top Independent

Julia Sit

Toronto, ON, Canada

Graphic Designer for DTC brands

Recommended 3x
David Blnke 🔥's avatar
Top Independent

David Blnke 🔥

Los Angeles, CA, USA

Senior Product and Brand Designer | Framer Expert

Recommended 6x
Nabeel A.  ✦'s avatar
Top Independent

Nabeel A. ✦


Product Design | Brand Design | Illustration

Recommended 6x
Samantha Taylor's avatar
Top Independent

Samantha Taylor

Mexico City, CDMX, Mexico

Social Strategist + Creative ✨

Common projects for Brand Strategists

Designing a complete brand strategy for a new business.

Rebranding an existing company to align with new business goals or market changes.

Developing a brand positioning strategy to differentiate a company in the market.

Creating a brand identity guide that includes logo design, color palette, typography, and more.

Developing a brand communication strategy to effectively reach the target audience.

Conducting a brand audit to assess current brand performance and recommend improvements.

Tips for working with and hiring Brand Strategists

Define your branding needs

Prior to hiring a freelance brand strategist, it's crucial to have a clear understanding of your branding needs and goals. This could include brand positioning, brand identity development, brand communication strategies, or rebranding initiatives.

Review their past work

Take the time to review the brand strategist's past projects and successes. This not only gives you an idea of their capabilities but also provides insight into how they approach and execute branding strategies.

Check their technical and creative skills

A good brand strategist should have a balance of creative and technical skills. They should be proficient in tools such as Adobe Illustrator, Photoshop, and have a deep understanding of marketing and business strategy.

Communication is essential

Ensure your brand strategist is responsive, open to feedback, and communicates effectively. Regular updates on the project's progress will help keep everything on track. All communication and project management should be done through Contra to keep everything organized and in one place.

How to hire Brand Strategists

Define your needs

Before starting the hiring process, clearly understand your branding needs and goals. This will help you communicate your requirements effectively to the strategist.

Post a detailed job

Providing a detailed job description on Contra will attract the right freelancers. Include information about your company, the project's scope, required skills, and timeline.

Review applications

Review the applications and shortlist freelancers based on their skills, experience, and fit for your project. Look at their past projects and reviews on their profile.

Conduct interviews

Interview your shortlisted freelancers. Ask about their experience, approach to branding, and how they handle different aspects of the project.

Make an offer

Once you've found the right freelancer, make an offer through Contra. This should include project details, payment terms, and timeline.

3 questions to ask when interviewing Brand Strategists

1. Can you provide examples of brand strategies you have developed and implemented successfully?

2. How do you approach a new branding project and what information do you need from me to get started?

3. What tools and methodologies do you use to research and analyze market trends and consumer behavior?

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The quality of independents on Contra is top-notch, and the onboarding process is one to model. Being able to speak with a team member to truly understand what we needed as well as offer suggestions of talent in the network was a whole new experience for me.

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Love, love, love. Contra is an amazing place to find flexible, creative talent. The process of getting to know independents through their profiles was incredibly easy and fast.

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The talent I find on Contra has been excellent. But aside from that, Contra’s community differentiates Contra from other freelancing platforms. I love the responsiveness of the Contra team, and how invested they are in your success. I actually pay freelancers I’ve found outside of Contra through Contra because I love the platform so much, especially that they don’t take a cut of your payment.

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Grounded Insights
UX Research Consulting Firm

I used to waste hours trying to find talent. Switching to Contra was 10x on my time, energy and money as an Entrepeneur and Creator. Lauren was a perfect fit from day one, and I couldn’t have found someone of this calibor without Contra.

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Creator Store

I can vouch for Contra that it is a great hiring tool. I shoot my shot and the candidates I keep seeing are incredible.The process took minutes and the support I always get from their team is 10/10.

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Cecilia Reusch
Community Strategist

Freelancers on Contra come across very professionally. They actually seem to read your job posting and have directly relevant skills, which isn’t always the case on most other freelancer sites. On Contra, freelancers who matched with my job seemed to have the relevant skills I was seeking.

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Career Consultant
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Frequently asked

A freelance brand strategist is a professional who helps develop and implement strategies to create a specific image of a product or business in the minds of consumers. This can include defining brand positioning, creating a brand identity, and developing communication strategies.

A freelance brand strategist is a professional who helps develop and implement strategies to create a specific image of a product or business in the minds of consumers. This can include defining brand positioning, creating a brand identity, and developing communication strategies.

Hiring a brand strategist on Contra allows you to access high-quality, verified talent without the hassle of middlemen or commissions. Contra's platform also makes it easy to handle contracts and payments, and collaborate efficiently with your freelancer.

You can post a job detailing your project requirements on Contra. Brand strategists who match your requirements can then apply for the job. You can also browse through the profiles of brand strategists and invite those you are interested in to apply.

Brand strategists often use tools such as Adobe Illustrator for creating brand visual elements, and various marketing analysis tools for researching market trends and consumer behavior.

Projects that require a brand strategist often include creating a new brand identity, rebranding an existing company, developing a brand positioning strategy, or creating a brand communication plan.

The cost of hiring a brand strategist on Contra can vary between $50 and $150 per hour, depending on the complexity of the project and the strategist's experience and skills.

Freelance brand strategists are paid commission-free on Contra. They may charge per project, per hour, or per milestone. Payments for the work they produce for their clients are handled through Contra, with clients required to pay a minimum of $250 or $25 an hour to post an opportunity.

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